Archive for the ‘Marketing’ Category

Free Business Software

Posted: 12th February 2009 by Craig Rettig in Marketing
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Personally, I think Neil Shearing is crazy. In December 2008 he took his Internet Success Spider software off the market, despite having sold over $300,000 in software licenses. Neil then improved the software and relaunched it as a free download. Actually, Neil’s a good guy. He says he’s “offering the software to help people grow [...]

Just Say “No” to Blind E-mails

Posted: 25th July 2007 by Craig Rettig in Marketing
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While I’m not a big fan of receiving ad-only messages from newsletters I subscribe to, I do understand that the list operator does need to make money somehow. However, I hate “blind” e-mails that say absolutely nothing and expect you to click a link with no additional information. I got this message today: Subject: A [...]

The Best $7 You’ll Spend

Posted: 17th July 2007 by Craig Rettig in Marketing
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You’ve probably seen several e-mails and articles about a report entitled $7 Secrets. I snagged a copy of it, and it’s most definitely worth it. Basically, it shows you a system where you sell reports at an affordable price (You guessed it… $7) and build a list at the same time. While seven bucks may [...]

TRS Direct: Good Copywriting Examples

Posted: 22nd June 2007 by Craig Rettig in Marketing
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If you market any products targeted towards men, I highly recommend taking a look at the TRS Product Page (Click the “more info” link under each product for the sales letter). TRS primarily sells self-defense videos, so the products obviously aren’t aimed at everyone. However, if you’re promoting anything towards a similar audience, you could [...]